With its new tag line ‘you told us what you wanted from AdSense, and we listened’, Google makes it pretty clear that the interface that the new version of AdSense offers will be something to look out for and look forward to. With more insights, more control and greater efficiency towards advertisements, publishers can look forward to an improved service and an enhanced experience.

The Beta version which was released in November 2009 to 30,000 publishers is now available for public use.

Here’s an insight into what’s new in the Google AdSense:

• With more insights, users can understand and interpret their performance better and make informed business decisions. For example, performance graphs of revenue generated may be compared with previous statistics to get a better idea of where they stand and what needs to be done.
• Brand protection with richer and easy to use control options.
• An overhaul in the interface will result in quicker and easier research as well as task completion. The redesigned dashboard makes navigation between statistics, earning reports and monthly payments smooth.
• More information may be sought by refining terms of search into – ad type/size/unit, target type, and bid type.
• The Ad Review center enables publishers to allow or block certain ads in addition to giving them more power and control. 

The new AdSense may be accessed at company’s website.  A must try especially for publishers. In case some users do not get AdSense in their account, there is no need to worry, it will get added eventually.

A Tour of the New AdSense Interface