A Mobile Focus to Blogging in 2017

Written By Sam on 11 June 2017

For a blogger who is looking to make a serious impact with your blog in 2017, you need to be aware of what areas to focus on when it comes to blogging. The latest trends in blogging include Accelerated Mobile Pages (AMP), mobile-first indexing and voice search. If these terms are entirely new to you, don’t panic. We’ll explain them in this article. But, before we go into these in detail, do you have a blog yet?

Steps to Set Up Your Blog:

Setting up a blog in 2017 is pretty straightforward. You just have to follow a few simple steps:

1) Choose a blogging platform

2) Get your blog online

3) Customize your blog

4) Write your content and hit publish!

In case you get stuck at any step, get in touch with your hosting provider’s support team either over chat, email, or phone. The majority of good hosting providers provide exceptional support that you can rely on.

2017 Blogging Trends That Are Making an Impact 

Now that you’ve set up your blog and have started churning out content, you might think that your job is over. Not at all! There are a lot of things to be aware of – On-Page SEO, Off-Page SEO, formatting your content and using appropriate media on your blog posts to keep your readers engaged. However, if you really want to make it big this year, be sure that you are aware of the latest trends in blogging:

Accelerated Mobile Pages

The concept of Accelerated Mobile Pages (AMP) was introduced by Google and implemented by a few partners such as Twitter and other social networks. The main intent of AMP is to facilitate a lightning-fast search environment for mobile devices. With the incorporation of AMP, articles literally load within milliseconds.

Search Marketers and Webmasters of publications and blogs which get high traffic have been encouraged to integrate AMP. Doing so helps them get extra exposure in the “Top Stories” section of Google and also provides a fast experience for those readers who consume content on their mobile devices.

You should start building AMP pages and AMP ads to enjoy an advantage over your competitors.

Mobile-First Indexing

In November 2016, Google rolled out its new ranking and indexing system. Prior to embracing mobile-first indexing, Google used to evaluate the content of the desktop version of a blog or website, and ranked them in its search results accordingly. However, Google now looks at the mobile version of a blog or website first, and then adjusts the search rankings.

It is a fact that online mobile users are surpassing the number of users who connect to the Internet using a desktop (or laptop) computer. As time goes by, the majority of your blog traffic is sure to come from mobile devices. It is critical that you make your blog mobile-ready and also responsive. Doing so will allow you to deliver content to a wide variety of mobile devices. Remember, as a blogger, your focus should be on how to deliver the best experience to your users.

Voice Search

A year ago, Google’s CEO stated that 20 percent of queries on Android devices and its mobile app happen to be conducted by voice searches. You can expect that with virtual assistants like Cortana, Siri, Amazon Alexa, and Google Home, this number is only going to increase. What does that mean to you as a blogger? You need to take steps to optimize your blog for voice search. The content on your blog needs to be optimized for voice search queries.

As a blogger, today, you need to step up your game to become truly successful. The first step is to become aware of the latest trends in blogging and the next is to implement them.

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